You’ve Branded the Organization, Now What About You?
You’ve branded the organization, now what about you? By: James M. Grossman Time was, branding an organization meant gathering the honchos around the conference room table and coming to grips with whether to slap the company logo on the front or back of the corporate tri-fold brochure. Today, to most organizations, branding means much more. [...]
The Worst Business Tips
The worst business tip I’ve ever heard.(Or: Why the thing that nearly drove me off the road could mean a bigger disaster for your business) By: James M. Grossman I woke up to the fact that I was riding the shoulder of the road when my truck’s wheels started kicking up dirt. Now, usually when [...]
Stop Doing What Doesn’t Work
Abandonment – What to Stop Doing By: Rusty, Senior OWLS Facilitator If you were asked what was the single biggest disaster in American auto- motive history, chances are you would come up with the Edsel. However, the Edsel was in production for only a few years, and while it was an expensive lesson for Ford, [...]
Small Business Mistakes
Here’s a chance for small businesses to learn from someone else’s mistakes By James M. Grossman One of the best traits any small business owner can have is the ability to learn from mistakes. Even better is to be able to learn from the mistakes of others so you won’t have to learn from your [...]
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